402ink
Job Overview
402ink Account Manager & Marketing Specialist | 2018-2023
Managed up to three part-time interns at one time
Established company branding, website, and social media
Managed nearly $3 million in sales
Communicated closely with over 300 clients to meet deadlines consistently
Illustrated custom designs made for university, non-profit, and business apparel
Project Spotlight: 402ink - Partial Rebrand
Bright. Youthful. Energetic. Recognizable.
Although its designs speak for themselves, this local print shop was looking for a way to better stand out on university campuses. The goal of this brand refresh was to take the existing logo, promotional products, and website, and add some pop.
Enhanced new colors and typeface
'New slogan: “The nation’s local shirt shop”
Updated website copy and imagery
Complementary photos used for print and web
New marketing materials such as business cards and boxes